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E*Trade Execs Get Key Wealth Mgmt Roles at Morgan Stanley

June 10, 2021

Morgan Stanley has named several executives from E*Trade, which the firm recently acquired, to key roles in its wealth management unit, according to news reports.

Chad Turner, E*Trade’s former chief financial officer, has been appointed head of digital direct business within wealth management, Reuters writes, citing a memo from Andy Saperstein, head of Morgan Stanley Wealth Management — who himself was also recently named co-president of all of Morgan Stanley.

E*Trade’s former head of self-directed brokerage, Mike Curcio, has been appointed head of strategic transformation, meanwhile, while Andrea Zaretsky, who was E*Trade’s chief marketing officer, will now serve as chief marketing officer for all of wealth management, according to the memo cited by the newswire.

Turner, Curcio and Zaretsky will report to Saperstein, Reuters writes.

In addition, Morgan Stanley has appointed Mike Murphy, previously head of E*Trade’s brokerage services, to head digital direct client services, and Chris Larkin, previously head of trading at E*Trade, to lead trading across brokerage services, according to the newswire.

Shane Mulron, who previously headed E*Trade’s institutional product and risk management, will now lead business control and support, Reuters writes.

Finally, Brett Goodman, who previously led E*Trade’s strategy, communications and investor relations, will join Curcio on the strategic transformation team, according to the newswire.

Saperstein wrote in the memo that the appointments were aimed at creating a unified leadership team, Reuters writes.

Not all E*Trade executives have stayed with the firm following Morgan Stanley’s $13 billion acquisition, which closed in October last year.

Raj Bhaskar, previously head of strategy for E*Trade’s product suite for independent financial advisors, left in May to serve as vice president of technology strategy for the registered investment advisor and custody services division of Raymond James.

The previous month, Morgan Stanley agreed to sell E*Trade’s RIA custody business to Axos Financial for $55 million.

By Alex Padalka
  • To read the Reuters article cited in this story, click here.
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Tags:  Staffing and recruiting , E*Trade , Morgan Stanley , Raymond James

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